David Bellm

There’s a strange temptation that creeps in when we start writing about ourselves. We want to sound smart. Unique. Memorable. And so, instead of saying what we do clearly, we try to elevate it — dressing it up in buzzwords, metaphors, and clever phrasing that feel more “creative.” But here’s the truth: On LinkedIn, cleverness …

Read more “Why Clarity Beats Cleverness in Your LinkedIn Profile”

You’ve probably heard the word authenticity so many times it’s lost its meaning. Everywhere you turn, someone’s telling professionals to “just be authentic” on LinkedIn — as if sincerity can be switched on like a ring light. Yet scroll through your feed for even a minute, and it’s easy to see that much of what …

Read more “Authenticity vs. Performance: What Audiences Really Respond To on LinkedIn”